WordPress.com Workshop: Optimize Your Business Website: Secrets from Web Design Pros

WordPress.com Happiness Engineers Kathryn Presner and Steve Dixon lead a workshop about designing your business website using WordPress themes, layouts and blocks; attracting customers; SEO and optimizing your website from audiences; mobile readiness; accepting payments and much more.



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In this workshop you can learn about:
04:56 Essential Pages for Business Websites
07:44 Webpage Layouts
09:55 Blocks for Business
13:33 Website Accessibility
16:16 Search Engine Optimization for Your Website
23:05 Keyword Placement and SEO Tools on WordPress.com
25:05 Google Verification
26:37 Site Statistics
28:01 Mobile Friendly Website Design
31:20 Accelerated Mobile Pages (AMP)
32:15 Accept Payments and Books Online
35:19 WooCommerce and ecommerce
36:56 References and Resources
37:35 Q&A Covering Blocks, Templates, Layouts, Mobile Readiness, Audience Objectives, Classic Editor vs. Block Editor, Choosing a WordPress.com Plan, and Much More

Whether you're a new small business owner or freelancer with no website, or you already have a business and are looking for tips on how to optimize your existing site, you'll be sure to walk away from the webinar with actionable tips you can implement to get the most out of your online presence. We covered best practices and guiding principles for creating an amazing website to help you build your brand and business.